Messages sent
4,820
3,910 email · 910 SMS
Avg open rate
47%
+6 pts vs benchmark
Students reactivated
31
from win-back & retention
Attributed revenue
€3,260
+22% vs last month
Campaigns
Targeted by real-time student segments
| Campaign | Channel | Status | Open | Click | Joined back | Revenue |
|---|---|---|---|---|---|---|
Welcome to Ritmo Havana ActivationNew students · 142 |
Active | 62% |
38% |
41 | €1,180 | |
We miss you on the floor 💃 Win-backInactive 30–60d · 88 |
Active | 44% |
21% |
19 | €640 | |
Your pass is running low Retention≤2 classes left · 54 |
Email + SMS | Active | 58% |
33% |
27 | €690 |
Summer Bachata Intensive PromoAll bachata · 164 |
Jun 10 | — | — | — | — | |
Bring a friend — free class PromoActive members · 96 |
SMS | Completed | 71% |
24% |
12 | €430 |
Kizomba is back — new Tue slot RetentionLapsed kizomba · 37 |
Draft | — | — | — | — |
RH
Preview
We miss you on the dance floor 💃
Ritmo Havana · to Adriana Ruíz
💃🕺
Your spot is still warm
Hi Adriana, it's been 3 weeks since your last bachata class. The crew has been asking about you — and there's a brand-new Improvers slot on Tuesdays.
Come back this week and your next class is on us.
Book my free class →Sent because you were active in the last 90 days · Unsubscribe
88Recipients
44%Opened
19Came back
€640Revenue
Active automations
Triggered automatically — no manual sending
Welcome series
New students
Signs up
Welcome & what to expect
Wait 2 days
Book your first class
142In flow
29%→ first class
Win-back
No visit in 30 days
Inactive 30d
We miss you 💃
Wait 5 days
SMS: free class
88In flow
22%reactivated
Pass expiring
≤2 classes left
2 classes left
Top up & save 10%
Wait 3 days
Reminder + favourites
54In flow
50%renewed